013100 Million Viewers for a Single Stage
- Client
- Riot Games
- Industry
- Gaming
- Output
- Experiential
More viewers than the Super Bowl. DE-YAN built the stage.
Custom stage architecture built for two audiences simultaneously: an in-stadium spectacle for 20,000 fans and a broadcast-quality production for 100M+ remote viewers. Real-time interactive elements synced to gameplay. Live content direction for player entrances, championship moments, and ceremonies.
- 3 years
- ongoing partnership
- 20,000
- in-stadium attendance
- 100M+
- global viewership
