FERRAGAMO NFT

The entire experience was a sequenced journey beginning with the holographic customizer, where shoes were made-to-order, initiated and customized in a variety of colorways. Guests then created and edited their own unique NFT In collaboration with digital artist SHXPIR. This NFT became the backdrop of a fashion-editorial video where guests could share their shoes on social media. The interactive mirrored video booth created a unique NFT video experience that allowed guest to mint their art work and own a limited edition NFT.