AMEX x SAKS
Creative TechMotionExperiential
DE-YAN created a one-of-a-kind concert experience in Los Angeles by incorporating responsive experiences throughout the space. Immediately upon entering the venue, guests encountered a 220-foot interactive projection that responded to human movements. As soon as the concert started, the space was engulfed with custom audio-responsive content that lived on larger-than-life LED columns. The evening was a celebration of dynamic feedback that worked alongside the music to amplify every aspect of the night.